Vacation rental marketing tips

- to maximise number of bookings and profit

For mobile friendly version: Airbnb marketing tips

- How to get started

- Best vacation rental sites to advertise your property for free

- Social media marketing

- Own website marketing

- SEO tips for vacation rental owners

- Tips to make guests happy

- Other useful tips

 

Do you own a vacation rental? Would you like to get started or are you already using websites like Airbnb, Flipkey, Homestay or Tripadvisor?

No matter if you are considering to get started or if you are an experienced vacation rental owner, the following vacation rental marketing tips will help you get more bookings, happier guests and more profit:

 

Unsure how to get started? It's fast, simple and easy.

If have an extra spare room, flat or house you would like to rent you can easily get started by creating a listing on websites that allows private owners to advertise for free. I would start to register my house or room on Airbnb, Roomorama or Flipkey  as they are the websites with most users worldwide. Later you can consider to sign up with more bookings sites to get more exposure and earn more money, see 10 websites where propety owners can advertise for free here. It's easy and free to create a listing and you can rent whenever you like, there are no obligations. Make sure you have some good quality pictures available to upload. 

Get more exposure by advertising on the best free vacation rental sites

= more inquiries and bookings

= more earnings

Get maximum exposure by signing up with the biggest and most popular vacation rental sites listed below. It's free and easy to sign up and you'll reach millions of potential guests from all over the world. These are the biggest and most trusted websites in the industry and every vacation rental owner should have a profile on the following sites below.

You can read more about the above listed sites on our page similar websites to Airbnb. To easily manage bookings from multiple sites without risking double bookings, use the Airbnb ICAL tool. 

 

 

Use Facebook and social media to connect with your customers

Create a Facebook business page for your property. Invite family and friends to like your page and ask them to spread the word. On your Facebook page you can easily interact with guests and potential guests as well. You can use Facebook to promote special offers and rates. Make sure to add opening hours, contact information and links to your own website if you have one, or link to your free page on Airbnb or Flipkey. Facebook also offers paid advertising for small busineness. 

 

Create your own website

Make a simple website to display your vacation rental. Use it to take direct bookings (which will save you the booking fees) or link to your Airbnb or Flipkey listing. One great tool to create a professional vacation rental website is Lodgify

 

Vacation rental marketing tips: Use SEO to get more views, inquries and bookings

One of the most underrated vacation rental marketing tips is the use of SEO to get more bookings, both from search engines such as Google or Bing or fram vacation rental sites such as Airbnb, Flikey, Homestay or roomorama. We're writing more about how to optimize your page on our site called Airbnb SEO tips. 

 

Read our tips how to make your guests happy

We've gathered a list of tips to make guests more happy. We've called the page tips for Airbnb hosts, but the tips are very general and can be useful for any vacation rental owner regardless if you're renting on Airbnb or not. 

 

Keywords: Vacation rental marketing, Airbnb marketing, Marketing tips for vacation rental owners

 

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